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7 Tips for Engaging Your Audience

7 Tips for Engaging Your Audience Without the interest and attention of your audience, you cannot accomplish your objective of having a successful presentation. Audience attention and interest naturally drops during a presentation. It is greatest at the beginning and end of a presentation. How far the attention drops depends on the skills of the presenter. The challenge for presenters is to continue to engage and re-engage attention and interest throughout the presentation.

Following are seven techniques presenters use to engage the emotions and learning state of their audience members:

1. Audience Preparation:

By exposing the audience to the material prior to the learning event, assimilation, thinking and recall time are all dramatically increased.

2. Posture and Movement:

Standing increases heartbeats by 10 extra times per minute. That sends more blood to the brain, which actives the central nervous system to increase neural firing. When the audience finds their energy level dropping, get them to stand up for 2 - 3 minutes as an energizer.

3. Repetition:

We learn through repetition. Habits, beliefs, values and self-image have been learned through repetition. Skilful presenters use the technique of repeating key points throughout their presentation. A skilful presenter looks for creative ways to revisit the same point.

4. Use Threes:

People remember the points in your presentation better if you speak in threes.

Consider such well-known phrases:

- Duty, God and Country

- Faith, Hope and Love

- Up, Up and Away

Something increases in the rhythm, meter and power if we use threes.

5. Inside Scoop:

You've got their immediate attention if you can give them the inside scoop on something, particularly when it hits close-to-home. Know your audience!! Show them that they are receiving the most recent, relevant information available on the subject.

6. Analogies and Metaphors:

Analogies and metaphors saturate into our lives. Advertising uses analogies and metaphors to get attention and further understanding. Analogies and metaphors can be single words or expressions. The more complex your subject, the more important it is to use analogies and metaphors.

7. Storytelling:

You can get your point across in less time, with better understanding and with longer retention if you state those using stories. Stories are so effective that people will sometimes remember them forever. 

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Guest Saturday, 16 December 2017